cooperate to serve human needs.
Challenges for provider agencies
Inappropriate or inadequate monitoring
The focus on the proper inputs and outputs means that client outcomes are often overlooked. Government administrators responsible for the services are not equipped professionally or organizationally to perform monitoring and oversight tasks.
Provider priorities and pressures
Each contrac
③ Family Owned Company
In-N-Out Burger is a private, family-run, non-franchised company. Rich Snyder maintained his family's opposition to franchising. While McDonald's, which began the same year as In-N-Out, decided to franchise in 1954, the Snyders, though inundated with franchise inquiries, remained firm. They thought franchising would cause them to lose control of In-N-Out Burger an
background of theory
19c administration paradigm = bureaucracy
1970's Anti-government, tax, bureaucracy
new managerialism (UK)/ entrepreneurial government
(USA)
the government can’t resolve
social, economic issues
for increasing national competitiveness
recession period of 80” fiscal crisis
1. 잠재성장률이란
한 나라가 물가상승을 유발하지 않고, 노동과 자본 등 생산요소를 총동원해 달성할 수 있는 최대 성장능력을 말합니다.
예를 들어 잠재성장률이 4%라면 아무리 고용을 늘리고 공장 가동률을 높여도, 물가상승을 감수하지 않고서는 4% 이상 성장을 달성하기 힘들다는 얘기입니다.
D. Promotion
The company uses the pull marketing to attract the consumers. For example, the company gives the customers gifts such as transportation cards or movie tickets if they buy the product. Also, if a consumer buys one box, you would get one box more during promos. Even though some consumers do not intend to buy the drinks made by Coca-Cola, these customers would be more likely to make a
cooperation program, “BPRM”. BPRM is a integrative framework for building a global R&D network and operating technical cooperation activities systematically.
4. Innovation of Logistics management system by RFID
Hyundai Motor Company upgraded logistics procure system with its partners using RFID(Radio-Frequency Identification). Advantages of RFID are :
① Can attain an exact quantity of
CEO Steve Jobs
Charismatic leader
Wonderful presenter at Mac expo
Business man & Artist & Engineer
Know how to use media effectively
Employee motivator (called great blackmailer)
* High brand equity : the icon of this digital era - the brand name and logo itself make people heart-beat – Cult brand
*Loyal customer : Believe in Apple and Jobs – Buy whatever Apple make / Spon
What is product?
Bundle of physical, service, and symbolic attributes designed to enhance buyer's want satisfaction.
What is product strategy?
Producing goods and service.
focuses on benefits.
Decisions about package design, brand name, trademarks, warranties, product image, new product development and customer service.
Classifying Consumer Goods
Classifying Business goods
가. 성공적인 학교에 대한 기초
1) 학교의 형태 : ①전통적(Conventional)-미국에서 아직까지 지배적인 형태, ②즐거운(Congenial)-다수는 아니지만 나타나고는 있는 형태, ③협력적(Collegial)-숫자가 점점 늘어가고, 성공적인 학교.
2) 협력적 학교로의 “paradigm의 이동” 은 전통적, 즐거운 학교로부터의 이동을
To our Shareholders, Associates and Customers: Let me begin by expressing how proud I am of everything our Associates have accomplished during the fiscal year ended January 31, 2004. Wal-Mart generated over $256 billion in global revenue, establishing a new record and adding more than $26 billion in sales. Your Company earned almost $9.1 billion in net income and grew earnings per share by over 1